How much does Haidilao consume per capita? The data behind the hot discussion across the Internet is revealed
Recently, Haidilao’s per capita consumption has become a hot topic on social platforms. Many netizens posted their bills saying they "can't afford it", while official data shows that price fluctuations are closely related to region and dish selection. This article will combine the discussion hot spots across the Internet in the past 10 days and analyze the true consumption level of Haidilao for you through structured data.
1. Summary of hot topics on the entire network (last 10 days)
| platform | amount of discussion | core points of dispute | Examples of typical comments |
|---|---|---|---|
| 128,000 items | Pot price increase/hidden consumption | "The bottom of the tomato pot has increased from 28 to 32, and there is an additional 10 yuan for small ingredients." | |
| little red book | 63,000 articles | Sharing money-saving strategies | "Two people order four squares + student discount, the average per person is 80 yuan" |
| Douyin | 32,000 videos | Service value dispute | "The free manicure is worth the price vs the cost of queuing time is too high" |
2. Insight into Haidilao’s consumption data in 2023
| city level | Lunch per capita (yuan) | Dinner market per capita (yuan) | The most expensive item | Order rate TOP3 |
|---|---|---|---|---|
| first tier cities | 135-160 | 150-180 | Wagyu(298/portion) | Shrimp slippery/hairy tripe/lo mein |
| New first-tier cities | 120-140 | 130-155 | Seafood platter(188) | Fatty beef/duck blood/crispy meat |
| Second tier cities | 105-130 | 115-145 | Snow Beef(168) | Yellow Throat/Jun Gan/Tofu |
3. Key factors affecting consumption amount
1.Time difference:During the late night snack period (after 22:00), the price per person is 15-20% lower than that of dinner, but some dishes are limited in supply
2.Pot base selection:The four-square grid (34 yuan) saves 60% of the cost of the pot compared to the full pot (98-128 yuan)
3.Hidden costs:Including beverage fee (8 yuan/person), snack fee (10 yuan/person) and tableware fee of 2 yuan/set
4. Comparison of consumer measured data
| consumption mix | Number of people | total amount | per capita | Value for money rating |
|---|---|---|---|---|
| Pure meat combination | 2 people | 396 yuan | 198 yuan | ★★☆ |
| Meat and vegetable combinations | 4 people | 488 yuan | 122 yuan | ★★★☆ |
| Student discount package | 3 people | 279 yuan | 93 yuan | ★★★★ |
5. Expert advice and trend predictions
Catering analyst Li Min pointed out: "Haidilao is implementingTiered pricing strategy, the 2023 Q2 financial report shows that the unit price per customer has increased by 4.5% year-on-year, but through membership points redemption, off-peak dining, etc., the actual expenditure can be reduced by about 20%. "It is expected that more small-portion dish options will be launched in the second half of the year, and the per capita consumption range may narrow to 90-150 yuan.
The current controversy reflects consumers’Service premium acceptanceAccording to the changes, it is recommended to check the real-time dish prices through the official APP before dining, and make reasonable use of preferential mechanisms such as "birthday dishes" and "college student discounts". What was the average amount of money you spent on Haidilao last time? Welcome to share actual measured data in the comment area.
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